Episode 45 – Creating SEO Experiments

SEO Fight Club / By SEO Tools “Indexing Content: The Latest Google Update” – I recently took part in a episode of SEO Fight Club discussing the latest Google update. – Google said it would take weeks and months before seeing an impact, however there are some changes people can look at. – Carolyn shared her research…

SEO Fight Club / By SEO Tools “The Entity Debate: Has The Verdict Changed?” -Two and a half years ago, there was debate amongst SEO testers about entities. -Some argued they should do more research while others called it a ridiculous thing to do in SEO. -I want to look back on these claims and see how…

SEO Fight Club / By SEO Tools “SEO Spring Training: Quality Education For All Levels” • Welcome to SEO Fight Club! We’re just doing Q&A and covering topics like last week’s conference. • Terry is going to give us the rundown on SEO Spring Training: it’s meant for teaching people of all levels of this industry, with…

SEO Fight Club / By SEO Tools “Exploring The Fairness Of Google’s Keyword Cannibalization Process” – We recently discussed keyword cannibalization in SEO Fight Club and exploring how to define it formally with data. – It seems like Google has an opportunity cost when it comes to the decision making process of keyword cannibalisation. – I was…

SEO Fight Club / By SEO Tools “Tinfoil Hat SEO: Pushing Boundaries & Google’s Humane Q4” I largely agree that the terminology used when discussing SEO needs some clarity, and it can be confusing. When you push new knowledge and SEO, you must wear a tinfoil hat in order to make discoveries. Failing and looking ridiculous is…

SEO Fight Club / By SEO Tools “The Battle For SEO Supremacy: A 24-Hour Competition” -Recently I was part of a really cool competition involving Terry Power, Honey Witcher and Craig Campbell. -The challenge had no rules except for what needed to be done in order to win. -However, it was limited by the 24 hour time…